PinnedJean-marc BuchertinThe StartupWhat Most Writers Get Wrong About AI ContentAI is not a magical pill, it’s better than thatSep 2012Sep 2012
Jean-marc BuchertinILLUMINATIONAI: The Cure for Blank Page Anxiety?My experiments in silencing my inner criticOct 26Oct 26
Jean-marc BuchertWhy AI Isn’t Killing Writing (It’s Making It Better)The counterintuitive benefits of AI in content creationAug 18Aug 18
Jean-marc BuchertinBetter MarketingThe 15 Most Powerful Examples of Thought Leadership ContentBook, video, or podcast - your thought leadership can come in many formatsMar 23, 20232Mar 23, 20232
Jean-marc BuchertinBetter MarketingThought Leadership is Older Than you ThinkThis marketing technique started way before the name was coinedFeb 27, 2023Feb 27, 2023
Jean-marc BuchertinBetter Marketing5 Steps to Create a Though-Leadership White PaperThought Leadership is all about building a strong and forward-thinking argumentFeb 13, 20231Feb 13, 20231
Jean-marc BuchertinThe Writing CooperativeHow to Write Engaging and Accessible Tech ContentThe 6 best tips for writing compelling tech storiesJan 26, 20231Jan 26, 20231
Jean-marc BuchertinBetter Marketing4 Components of an Illuminating Storytelling for Your Tech BrandYou just need an innovative hero, some industry retrospective, and a customer smileJan 23, 2023Jan 23, 2023
Jean-marc BuchertinUX CollectiveWill ChatGPT automate the job of professional content writers?An in-depth skill examination and comparisonDec 30, 2022Dec 30, 2022
Jean-marc BuchertinGeek CultureHow Automation is Really Going to Impact the Job MarketAutomation economics that will reshape societyDec 8, 2022Dec 8, 2022